Private equity firms are investing in college sports programs as student-athletes gain compensation rights, raising questions about fairness in higher education funding. At James Madison University, students paid $11,689 in mandatory athletic fees between 2022 and 2026, with 36 percent of the student body taking loans partly to subsidize sports; JMU's football roster costs an estimated $1 million annually, while peer institutions like Ohio State spend $49–54 million on player payroll. The opinion piece questions whether it constitutes sound public policy for debt-burdened students to underwrite increasingly professionalized athletic programs where some competitors earn six-figure compensation.
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